“PageRank will start to go away a little bit” said Matt Cutts

Is Google Getting Ready to Retire PageRank?

If you eagerly watch your PageRank bar to check for any tiny little fluctuation in your site’s rank, you’ve probably noticed that it hardly ever changes. Long gone are the days when we used to see PageRank update on a regular basis, and you could make decisions for link building and site health based on what your PageRank was. Continue reading

Top Tips and Trends for Successful SEO in 2013

Big changes is SEO land last year 2012, from Penguin to Panda updates to disavow link tools and everything else in between, surely 2013 can’t be as eventful?

Think again….

2013 is going to be the year of creating value. That is creating value for the reader as the ultimate goal for any website. While this sounds good, it might not necessarily get you the rankings you need, so here are the top 7 tactics and strategies that will dominate the SEO landscape in 2013, according to Search Engine Journal.

  • 1. Quality of Content

Ultimately, it all comes down to the quality and value of the content on your website. Google has been very explicit this year about good-quality content, and we expect this trend to carry over into next year in full force. By content quality, the metrics are:

    • uniqueness of the content/topic
    • resourcefulness and information richness (i.e., no thin content)
  • 2. Content Marketing

Content marketing is being touted as the next big thing. Experts have called it the new SEO. To an extent, this is true. As a general rule, content marketing attracts backlinks, and adds value for the user/reader. It is more challenging, because you have to generate more content of high quality, circulate it, and make sure your content gets published widely with ample social signals to generate substantial SEO value.

Since Google takes valuable content seriously, a solid content marketing strategy will be the key to climbing to the next level in SEO.

  • 3. AuthorRank

AuthorRank has emerged as a vital metric in deciding SERPs, although studies about its value are still ongoing. One thing that we can be sure of in 2013 is that AuthorRank will add credibility and value to your website, and it will be vitally important for every webmaster.

  • 4. Social Signals

After much debate and discussion, social signals have largely been accepted as valid ranking factors. In the next year, social signals will play a growing role. Shares, retweets, mentions, and perhaps most importantly, +1s are trophies every webmaster should be amassing.

  • 5. Mobile/Responsive Design

Although this does not directly influence the ranking of a page, it will play a role in your fortunes. Google was one of the first companies to become aware of this trend in web browsing due to the growing presence of tablets and smartphones. Responsive design may not be an explicit SEO factor, but in terms of usability, it is likely to be a highly influential element to consider in 2013.

  • 6. Localisation

Google’s growing preference for local websites and information has become evident in many searches. It’s safe to assume 2013 we’ll witness an increase in this preference. Websites that apply local SEO will enjoy higher rankings and visibility. This includes map data, listings, citations, and reviews on local information sites.

  • 7. Media

Images and videos have become staples on the Internet. We’ve consistently seen that relevant results that include videos get ranked higher than text-only content. The further emergence of media content is an important development you can expect next year. It’s becoming essential to add relevant non-textual media to text content, because this adds value and makes the content more resourceful.

So there you have it, 7 trends to keep and eye on in 2013 if you want to get serious about your website’s.

20 Robots.txt file SEO optimization tips for crawlers and user agents

  1. Include your sitemap file website link in Robots.txt option.
  2. If you have lots of images on the website , induct an image sitemap and if you have broadcasting visualize images on the website ponder adding a videos sitemap with the regular one.
  3. Make sure you omit all the script files,admin folder and all backend stuff from indexing.
  4. Open your Google webmaster tool account and check your Robot.text file is set correct.
  5. There are wad online tools available over internet but few of them are crap.Just believed on Google webmaster tool because they provide best Robot.txt services. There is an effective Robots.txt generator tool at Site Constellation or Configuration > Crawler Access > Generate Robots.txt
  6. The universal syntax to be compose in the Robots file is this.
    User-agent: *
    Disallow: /yourfile or your url/
    Here, user-agent:* all search agents(Google,bing,ask etc).
    /yourfile/ restricts that folder from crawling.The inner-folders will not be crawled too.
  7. Particular Image file location for Google Image Robots.
    User-agent: Googlebot-Image
    Allow: /wp-content/uploads/If you have utmost of images, specifying a particular folder or file to crawl for Google Image robots is a excellent idea. In the above example, wp-content/uploads/ is the file list where images are.
  8. Distinctively you can set your users agents to * making it applicable to all search engine bots/user agents. But there are several different user agents like Google(which itself has different spinders). To know the various list of user agents.
  9. Removed unneeded URLs using Robots.txt
    How many URL’s you don’t wish to add in search engines to crawl/index, use the following syntax.
    User-agent: *User-agent: *
    Disallow: /directory/folder or file/

    In the sample example, all the URLs beginning with /directory/folder won’t be crawled.
  10. If you find that a file omit via Robots.txt is indexed on Google (probably via backlinks from other pages or websites),apply the Metatag No-Index tags to get it excluded.
  11. Robots.txt is not the surest style to removed or include a file and folder on search engines.You use the meta index/noindex files and also evaluate the URL credibility from Google Webmasters to cross check.
  12. Make surely you follow all the syntax as mention by the robots standards.
  13. Robot.tx stuff is not the surest way to halt or remove a url from being index on Google.Apply the URL Removal Tool option inside Google Webmasters Tool account to get this done.
  14. To comment within the Robots.txt file use the hash (#) symbol.
  15. Don’t add all the file or folders names in parallel line.The correct syntax code is to
    User-agent: *
    Disallow: /donotcrawl/
    Disallow: /donotindex/
    Disallow: /scripts/
  16. Practice the “Allow” command.
    Some selected crawlers like Google supports a new command called the “Allow” command. It lets you particularly dictate what files/folders should be crawled. still, this field is currently not part of the “robots.txt” protocol.
  17. If your on Blogger or wordpress.com you cannot upload the robots file, but instead use robots meta-tags to command the crawling of bots on particular files.
  18. If your website belong to sub-directory, make surely that your Robots.txt is in the root directory of your website or blog.
  19. Make sure your robots file have the correct admittance permissions and not re-write by all.
  20. You also use different robots.txt file stuff but carefuly,some time you take wrong dicussion.

All SEO Apps now Free!

Ok, we decided here (@mobiGeni) to release the apps for free (though some Adsense banner to pay the server bills). So go ahead and check out your SEO and Social Websites social stats. One side note, some stats liek yahoo backlinks and diggs are not working now and we are fixing asap.

Social Media App

Social Media Dashboard

With MobiGeni Social Media App for iPhone and iPad Mobile App you can enhance your social media management while on the go.

Social Network Support

  • Retweets
  • Facebook Likes
  • Facebook Shares
  • Facebook Total
  • Google +1’s
  • Google Buzz Mentions
  • Diggs
  • StumbleUpon Views
  • Delicious Bookmarks
  • LinkedIn Shares

SEO Dashboard App

SEO Dashboard Webmaster Tools is a Website Ranking Checker tool which is very efficient for personal as well as professional usage.

SEO Rank checking services

  • Google PageRank Checker
  • Alexa Rank
  • Alexa Backlinks
  • Compete Rank
  • DMOZ Directory
  • Digg Links
  • Delicious Link
  • Website Value
  • Technorati Blog Rank
  • Last Cached by Google
  • Yahoo Directory
  • Google Indexed Pages
  • Google Backlinks
  • Yahoo Indexed Pages
  • Yahoo Backlinks
  • Domain Age